About Us

Welcome to our tribe.

Earthly tokens for the romantic, the nostalgic, the stargazer, the wild at heart. Welcome to yūgen.
yūgen / yoo-gehn / n. : an awareness of the universe that triggers emotional responses too deep and mysterious for words

Previously known as "jerseymaids", yūgen was founded by Lauren Beacham in 2007, and was a creative outlet after earning her BFA in photography to bring her Polaroids and jewelry together. After 4 years of significant growth, Lauren left her job as a gallery director to run her business full time. Her wonderful studio manager Brittany Elbourn joined the team in summer 2015. They work in a small studio nestled in a tiny mountain town in northwestern Maryland. 

We at yūgen are here to provide excellent customer service, beautiful products, and a welcoming atmosphere. We are here to celebrate the universe with you - its literal beauty, incredible mystery, and the people and places we find as our home within it. And we love hand-crafting these treasures to incorporate into your own beautiful life.
We're positively thrilled to have you.
Welcome to our tribe.

{All jewelry on this site is © Yugen Tribe LLC. All Tribe Treasures products remain the property of those credited in each individual listing.}